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Stop wasting time trying to find the right words to say

so your ideal clients click the buy button

What’s the tipping point for ideal clients to go from
curious to pulling out their wallet?

Your service is killer, your offer is amazing… you KNOW it gets results.
But what gives?

Why does it feel like your words are falling flat?

What if you could attract clients like Michael Scott to a Sandals Resort giveaway?

You need to communicate with your ideal client in words they use so that you slow the scroll… 

but what if I told you there’s a big problem with
the words you're using when you write?

Actually There are 3 big problems

The Posting Problem

You’re posting random market research questions in Facebook and it feels like Diversity Day at Dunder Mifflin. You think you’re getting the right answers but you don’t know what to do with the info you’ve gotten. (Or, no one is answering your questions.)

The Coffee Chat Problem

You’re doing 1000’s of coffee chats a week and you don’t know how to share with them why you’re cooler and different different than the other coaches, VAs, financial experts or other fill in the blanks. 

The Comparison Problem

You go online and read what your competition is doing and you get frustrated because of how well they communicate what they do… and you walk away from your computer feeling defeated.

Can you relate to this?

You’ve gotten clients in the past, but they aren’t like that favorite client you felt like you could chat the day away with. You know you’re supposed to be “speaking to your ideal client” and you try. But something feels off.

Your DIY copy feels meh.

OR

You’re getting clients, but maybe you’re wanting a different kind of client. Maybe you’re switching up your offers and the words you used to use are simply not cutting it anymore.

You’re headed in a different direction, and you need the words to reach them.

THERE IS A WAY to get inside Your Ideal Client's Head

*In the least creepiest way possible*

THERE IS A WAY to use words so people immediately raise their hands and pull out their wallets.

There is a way to connect with your ideal client using their words and your uniqueness.
(I mean, what makes Jim and Pam so loveable…  let’s create that between you and your ideal clients.)

It’s not tricky, it’s not persuasive, and it's definitely not hard…

Research

Write

Repeat

I’m blown away by what Sarah created for me and how easy it is to put together copy straight from my ideal clients mouth.  She went so far above and beyond recording these interviews and organizing them in such a way its like picking chords for a song when I sit down to write.  Lifesaver!  Thank you Sarah!

-Shawna Beckmann, Sales Coach
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Hold up… think about that client that you loved working with.

Did you do it? Who came to mind?

Yeah… it’s possible to get MORE clients like them.

What if I could tell you:

👉EXACTLY why your clients love working with you,

👉why they hired you, and

👉what they got out of it…

and then you’ll get:

👉the exact phrases they use so you can say the same thing over and over again to get more dreamy clients…

💸and it will cost you less than $1k

Get your copy handed to you in an easy to use, repeatable document.

I know you’re mumbling to yourself: I know to ask about pain points and benefits of my service… but the conversations are awkward and how do I ask about my service without feeling braggy?

Introducing “That’s what she said” Research

A Power Packed package of Anything but
hum-drum "market Research" so you get the

Exact pain points and benefits from past clients and future leads

What this isn't...

Posting questions in Facebook groups

FALSE

Asking about what magazines they read

FALSE

Asking random strangers questions

FALSE

There’s so much competition in my niche that it can be hard to stand out from the crowd. But speaking to my ideal clients using words that they use makes is EASY. Thanks to Sarah’s research, I know exactly what to say!

-Dara Simons, Web Designer
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Get Started Today for $947

you need more than a stab
in the dark at what your leads need to hear

You need what “she said.”

It needs to be more than Michael Scott’s attempt at words

But, you don’t need more on your to-do list.

You need the right information handed to you so you can get to work.

What’s included in “That’s What She Said” Research?

Video Recordings

Focus groups with past clients recorded. These can be used to get better testimonials with low pressure. Picture me, lingering around like Jim at Pam’s desk trying to hear her phone conversations. Use them for listening to again and again to pull out more phrases they use to describe who you are and why you’re unique.

Video Clips for Your Copy

Take away up to 5 video clips of client testimonials from the research calls.

Use them on your Instagram stories, social media posts, ads, sales pages, webinar slides and more!

Copy and Paste Pain Points and Benefits

Get a perfectly packaged document that includes why your clients love working with you, why they hired you, and what they got out of it. 

Now copy and paste their words all over the online world to duplicate those dreamy clients again and again.

Get Started Today for $947

Some of you are told to “go do market research.”
And you start out all gung ho…

“This is a dream that I’ve had…since lunch…and I’m not giving it up now.” Michael Scott

Then you wonder what to do with the answers you get or mixed messages you hear.

What if you could feel confident like Jodi:

Sarah crafted a beautiful message that intuitively leads my audience through everything I need them to know. She nailed my messaging so well that I came out of it feeling incredibly impressed with my own services.

-Jodi Salice, Brand Strategist
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The truth is your skills should be shared with the world

The impact you want to make needs to be duplicated to more people.

I also understand trying to communicate your excitement, expertise and uniqueness in a way that moves people to buy is frustrating to say the least…

So I’m going to offer this “That’s What She Said” Research bundle for $947

You’ll get real words and forever access to the transcripts and videos so you can sit down and begin writing your next launch promo, email or social media post… 

Alright Sarah, I hear you, but why Should i trust you… really?

Hey, consider me your,
"Assistant To the Regional Manager"

I’ve been where you are, wondering if something’s wrong with my offer, and downloading templates to try and make things sound right.

What was missing?

Countless hours speaking to people who took me by the hand and helped me edit my own copy. I learned how to understand and decipher the patterns and words through research. Then, insert lots of practice, and some personality sprinkled on top.

This began a journey of tweaking all the copy I saw. Then I began rewriting other people’s social posts, sales pages and more. Ask my husband, he gets tired of hearing me rewrite all the billboards.

Paired with years of experience in business coaching, I understand the struggle my clients had when it came to actually talking to their ideal clients with words that have ‘em jumping up and down ready to buy.

I can give you real words, from real potential clients and past clients so you have the exact magic pill so people buy your services.

But maybe you have a few more questions…

For those of you as meticulous as Angela and scroll all the way to the end of one of these pages…

It takes time to research what your clients are looking for, why you’re different and the words to express it all.

So I want to promise you that this will be the most done for you service next to done-for-you copy that you’ll see on the market. There’s nothing like it out there.

I’m ready to hand you the keys to your copy dreams and make them come true.

Get Started Today for $947

Fred_Kirkhart-038-linkedin

Sarah had a  solid grasp on my business without having experienced it herself. Working with her was easy, I feel like I’ve known her much longer than I have. I felt like she honestly wanted my feedback and was open to receive my input. I’m very happy with the results.

-Fred Kirkhart, Headshot Photographer